Marriott Introduces New Crib Experience at Five Brands and More Than 2500 Hotels — Because Tots Travel Too™

Marriott partners with COVERPLAY® on baby travel program at Courtyard, Fairfield Inn & Suites, SpringHill Suites, Residence Inn and TownePlace Suites hotels

 

SAN DIEGO, CA – MAY 25, 2010 – For parents traveling with little ones, Marriott has got you covered. Today, Marriott International, Inc. is introducing Tots Travel Too™, a program designed to make travel easier for families with young children, available at more than 2,500 Courtyard, Fairfield Inn & Suites, SpringHill Suites, Residence Inn and TownePlace Suites hotels in the continental U.S. and Canada.

Visit Marriott’s Website for more information about the program and Marriott’s Flickr account for photos.

The complimentary Tots Travel Too program provides guests, upon request, with a travel crib and laundered COVERPLAY® removable crib slipcover to ensure their “traveler-in-training” can rest comfortably. For a bit of bath time fun, a complimentary gift comes with the COVERPLAY, an animal squirtie toy. In addition, parents who have forgotten to pack their tot’s essentials can contact the front desk for complimentary items, including outlet covers, nightlights, baby shampoo, and baby lotion, plus disposable bibs will be available in the breakfast areas.

“As a parent with a child under three, I am definitely aware of all the planning and stress that can happen when traveling with toddlers,” said Peggy Fang Roe, Vice President, Global Brand Management, TownePlace Suites & Marriott Executive Apartments, Marriott International, Inc. “We’ve developed the Tots Travel Too program to meet the unique needs of families traveling with very young children. By helping reassure parents, the Tots Travel Too program helps them to relax, enjoy their trip and create long-lasting and happy memories with their families.”

As part of the Tots Travel Too program, COVERPLAY developed an exclusive slipcover design for Marriott that will be featured at Courtyard, Fairfield Inn & Suites, SpringHill Suites, Residence Inn and TownePlace Suites hotels, as well as available for purchase on www.shopmarriott.com

As Marriott was developing its Tots Travel Too program, a few of its hotels began offering COVERPLAY slipcovers and it was receiving rave reviews from guests. Recognizing the great potential of the one-of-a-kind product for its guest traveling with small children, Marriott soon signed an agreement with COVERPLAY owners and business partners, Allison Costa and Amy Feldman, to offer their product at more than 2,500 hotels across the U.S. and Canada.

“As a mother of twin boys, I truly appreciate all that these five Marriott brands are doing to make travel easier for parents and their little ones,” said Allison Costa, founder and co-owner, COVERPLAY. “As a female small business owner, our new relationship with Marriott has also been instrumental in growing our small business.”

About COVERPLAY– COVERPLAY is a proud member of the WBENC and owned and operated by Allison Costa and Amy Feldman. The company sells a line of over 20 different COVERPLAY slipcovers that fit easily over almost all standard size play yards on the market. The portable crib covers are machine washable and provide parents an easy way to protect their children from germs and keep play yards clean. COVERPLAY is all about making life easier for moms. For more information on COVERPLAY Slipcovers, visit www.coverplayard.com

About Courtyard– Courtyard by Marriott has been a leader in the lodging industry for more than 25 years and provides travelers with a refreshing environment that helps guests stay connected, productive and balanced. Intuitive services and design accommodate guests’ needs for choice and control. With more than 860 locations in 30 countries, Courtyard is Marriott’s largest brand. For more information, visit Courtyard by Marriott.

About Fairfield Inn & Suites– Fairfield Inn & Suites, a leader in the moderate tier lodging category with over 645 locations, is designed for today’s traveler who is looking to be productive on the road, whether for business or leisure. In addition to free hot breakfast and free high-speed internet access, Fairfield Inn & Suites offers suite rooms that provide separate living, working and sleeping areas – perfect for family travel. For more information, visit Fairfield Inn & Suites.

About SpringHill Suites– SpringHill Suites is ideal for business and leisure travelers who look for style and inspiration in their stay. Featuring suites larger than traditional hotel rooms, SpringHill Suites makes it easy for guests to spread out and fully enjoy their space. Launched in November 1998, the brand currently has more than 250 locations in the United States and Canada. For more information, visit SpringHill Suites

About Residence Inn– Residence Inn, a brand always recognized as a leader in extended stay business travel, is a terrific choice for the leisure traveler. Amenities that include spacious suites, free hot breakfast, free grocery shopping, full kitchens, and over 600 locations make Residence Inn the smart choice for families traveling this summer. For more information, visit Residence Inn.

About TownePlace Suites– TownePlace Suites is an all-suite extended-stay hotel brand in the moderate price range. Ideal for travelers who need accommodations for a week or more, TownePlace Suites offer studio, one- and two-bedroom suites with fully equipped kitchens and separate living/working and sleeping areas. Launched in 1997, the brand currently has more than 180 locations in the United States. For more information, visit TownePlace Suites.

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Founded in 2000, Jacob Tyler Creative Group is a full-service brand communication agency composed of talented and experienced marketing, design, and development professionals. Jacob Tyler specializes in brand strategy, identity, print collateral, web design and development, product design, online marketing, and search engine optimization. The company is headed by Les Kollegian and Charlie Van Vechten, and has worked with highly visible clients such as Intel, Lamkin Golf Grips, Qualcomm, Four Seasons Hotels and Resorts, Venetian Hotel Las Vegas, Hubbs-SeaWorld Research Institute, Stroller Strides, Active.com, and San Diego Symphony. For more information about Jacob Tyler, including a full list of services, please visit jacobtyler.com