SAN DIEGO – January 22, 2009 – Following the Mondrian Yacht Charters website refresh and SEO improvements completed in November 2008 by Jacob Tyler Creative Group (JTCG), Mondrian president Jay Levitt has reported that they have met their 2009 booking goals just four weeks after the new site’s launch.
Mondrian Yacht Charters offers customized yachting experiences in Banderas Bay, near Puerto Vallarta on Mexico’s Pacific coast. Guests may book a variety of experiences aboard the luxurious 70-foot Mondrian or the sleek 40-foot Entourage. Mondrian offers complete resort facilities at their Marina Riviera Nayarit at La Cruz. All trips are supported by Mondrian’s world class crews.
“We were very happy with the look and functionality of the new site when we first saw it,” says Levitt, “but we are truly amazed at the how much it has increased the number of calls that lead to bookings. We will be using JTCG to update the websites and marketing strategies for our other divisions.”
“After becoming agency-of-record for Mondrian,” says JTCG owner and Creative Director Les Kollegian, “we took a good, long look at the market and the opportunities available. The plan we put together addressed the unique needs of this industry while preserving the overall sense of luxury and ease.”
Jacob Tyler has also created all offline collateral to complement the Mondrian Yacht Charters online brand, including brochures, informational flyers and advertising materials. They will be adding video testimonials to the website to highlight and further emphasize the personal attention that each client experiences when working with the Mondrian group.
In the future, JTCG is looking forward to working with the other luxury-focused divisions of Mondrian International to help them exceed their business goals through online and offline brand improvements.
###
Les Kollegian was recently recognized by The San Diego Business Journal as a finalist for San Diego’s 2008 Most Admired CEOs. Founded in 2000, Jacob Tyler Creative Group is headed by Les Kollegian and has created campaigns for Intel, FOX TV, America Online, Chili’s, Gateway, US Playing Cards, and Qualcomm. To read more, please visitjacobtyler.com.
To interview Les Kollegian, contact Brooke Mason – brooke@jacobtyler.com 619-696-8776
Mondrian Yacht Charters offers an exclusive private experience for individuals with discriminating tastes: in addition to yacht charters, parent company Mondrian International also provides luxurious lodging and living experiences. To learn more, visit www.MondrianYachtCharters.com.