San Diego-based Flagship Cruises & Events Brings on Jacob Tyler in Strategic Marketing Partnership

San Diego, February 12, 2013 – Jacob Tyler, a leading San Diego-based brand communications agency, has announced it has been chosen as the new Agency of Record (AoR) for Flagship Cruises & Events.

“Flagship has been a staple in San Diego for almost 100 years and we’re excited for the opportunity to reinvigorate their brand,” said Les Kollegian, CEO of Jacob Tyler.

Jacob Tyler will lead the interactive marketing strategy for Flagship focusing on online media advertising, social and interactive campaigns, and search engine optimization (SEO). Jacob Tyler’s initial focus will be on increasing revenues for two of Flagship’s main business categories.

“As an online company, we’re looking to move into the future with an agency that knows how to bring you there,” said Timothy Mutrie, Vice President of Marketing for Flagship.

While Mutrie interviewed many agencies in the San Diego area, he decided to join forces with Jacob Tyler because of its team environment that pulses with passion.

“Immediately when I walked into Jacob Tyler I could feel the energy level and I knew that this was the agency to work with,” Mutrie said.

Flagship yachts offer a one-of-a-kind, first-class dining experience with live entertainment. Not only are the views stunning but San Diegans and visitors can look forward to the sensational meals cooked right on board by award-winning executive chef Brian Gist. Flagship has tasked Jacob Tyler to communicate their local story online in a unique and engaging fashion.

Flagship is already well known for its San Diego Harbor Excursion and Whale Watching Cruises. With the help of Jacob Tyler they’re ready to be a major competitor in the San Diego dining experience and corporate event arenas.

“We’re initially building Flagship’s online presence through interactive campaigns and lead generation but Jacob Tyler will be redesigning the website to be cohesive with the reinvigorated brand,” Kollegian said.

Mutrie is confident he has come to the most strategic agency in San Diego to build his brand. In his experience, the greatest marketing successes stem from great teamwork.

According to Mutrie, “As a client I look for a team approach. That’s what excites me about Jacob Tyler; I know I have a team behind me.”

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About Flagship:
Flagship Cruises & Events, the premier yachts of San Diego Harbor Excursion, is a locally and family-owned yacht charter, cruise and events company, serving San Diego since 1915. Its high-end luxury yachts are managed by charter event consultants, captains, crew and gourmet chefs to ensure that its private yacht charters and dining cruise experiences are memorable ones. Its numerous services include a unique San Diego event venue for life’s special celebrations, corporate events, San Diego weddings, fabulous on-board San Diego restaurant with gourmet prepared dinner cruises , and bountiful award winning champagne brunch cruises.

For more information on Flagship, visit: www.flagshipsd.com.

About Jacob Tyler:
Jacob Tyler is a full-service brand communications agency that creates brands with meaningful and significant value. It does so through its expertise in brand strategy, identity and implementation, which includes web design and development, product design, printed collateral, online marketing, social media, and reputation management. It has been honored by Inc. 5000 as one of America’s fastest growing companies in 2010, was named by the San Diego Business Journal as one of the city’s fastest growing companies, five years in row, and has been the recipient of more than fifty national design and marketing awards. Clients served include Nuvasive Inc, Chicago’s Hotel 71, Four Seasons Hotels, Terranea Resort, AT&T, Rhino Vehicle Protection, Milwaukee Motorcycle Clothing and Upper Deck.

For more information about Jacob Tyler, Internet Marketing Inc., or the new partnership, please call Victoria Hodgkins at (619) 573-1061 x305.