Just For Fun | Jacob Tyler

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Rebranding NASA

In the following article, Fast Company contributor Susan Karlin details NASA’s rebirth by rebranding. Just a few short years ago; America’s space program seemed in tatters. In 2011, NASA was preparing for the final flight of its Space Shuttle program to little fanfare. … Continued

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#skeletakover_1

The Delightful Pandering of Honda’s Skeletor Ad

The holidays have come and gone but we thought we’d revisit a campaign that had amazing reach! Everywhere you turn during the holidays, you’re inundated by advertisements for everything from vacuum cleaners to vacation homes. The message is the same: … Continued

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Charlie Van Vechten and Les Kollegian

Cheers to 5 Years of a Successful Partnership: Les & Charlie

In late 2008, the bottom had fallen out of the economy and two agency owners sat in a hotel bar in Portland trying to convince each other to buy the other out. Charlie Van Vechten was the President of the … Continued

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Client Spotlight: Volkalize

One of the most rewarding parts of our work at Jacob Tyler is seeing our clients grow and succeed. As a part of the creative team that helps to shape our clients’ vision and brand, we’re invested in their success. … Continued

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We’ve come a LONG way in advertising!

Okay…I’m admitting that I am re-hashing an old post here but I think it’s worthwhile. I still haven’t watched the final season of Mad Men and I am trying to find that perfect weekend where I can Veg out and … Continued

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Sorry Pat Benatar…Teamwork is a Battlefield: Lessons Learned from Laser Tag

The Jacob Tyler team plays laser tag at ULTRAZONE and learns that their initial instinct to act alone and score the most points was a big mistake.

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WWRRD: What Would Rick Rubin Do?

San Diego branding agency explores how Rick Rubin’s practices and methods translate to marketing, branding, everyday life.

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5 Tips to Think Tank Tuesday

Find out what happens on Tuesdays when Jacob Tyler gets disruptive with brand strategy and throws a project in the Think Tank.

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Hipster logos…the fad that seems to not be going away as quickly as I thought.

I was reading an article in Fast Company about creating Hipster Logos and was inspired to contribute to a quick blog. I have to admit, the graphic and directions they included were pretty spot on (see graphic below) and it … Continued

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