Social Media | Jacob Tyler

Social Media ROI: Socialnomics

by Les Kollegian I attended an AIGA event today with speaker Arthur Schwartz from Techno Power Marketing entitled “How to Design and Implement a Successful Social Media Strategy“. Very good presentation with some great concepts. I wanted to point out … Continued

Where Will Happiness Strike Next…?

by Jonathan Marshall In honor of the seemingly-circular debate I had earlier this morning with Jess, today the JTCG Blog features the latest viral video from Coca-Cola…. or as I like to call it — the poor-man’s Pepsi. In a … Continued

Twitter's Role in Real-Time SEO

Chris Crum at WebProNews had an interesting blog about real-time search and how Google is incorporating Tweets into their search results. Depending on how popular you are and your activity-level on Twitter, you may or may not have some of … Continued

Esquire goes Interactive with Augmented Reality in latest Issue

Esquire Magazine just came out with an AR-featured (Augmented Reality) issue. David Granger, Editor-in-chief at Esquire, appears in the video above to explain how the technology works. This is an innovative and exciting option for print magazines, because (like I … Continued

How to break up a cat fight 101…

by Jonathan Marshall Yes!! Now I know!! My days have been plagued recently with wonders of how I would react if a horrific brawl ever broke out like the one in the video above… Would I just watch? Would I … Continued

Even Housekeeping Products like Tide go Social… and Mobile…

by Jonathan Marshall iPhone applications need one characteristic to be successful and appreciated by consumers: they need to be useful and more than anything else- worth talking about. When I read that Tide came out with an iPhone app I … Continued

Understanding Web Site Analytics

by Jonathan Marshall Today the JTCG Blog features Manoj Jasra, current director of Internet Marketing Strategies at Shaw Communications Inc. Jasra discusses the importance of incorporating Google analytics into not only your search engine marketing campaign, but your entire website … Continued

Contrarian Approach to Social Media

by Les Kollegian In 2007, I attended the Annual HOW Design conference in Las Vegas. I decided to go to the conference for several reasons including meeting with peers, learning from experts relative to print and interactive design, and mostly … Continued

The emphasis should be on Enabling- not Inspiring

by Jonathan Marshall Every day I read about companies putting way too much time and energy into creating the new, shiny and over-the-top clever video or blog post. Marketing professionals (especially the ones who live and die by social media) … Continued

Is social media a temporary fad?

by Jonathan Marshall You will get very different answers depending on who you talk to, but everyone seems to have an opinion on the subject. Some people say that social media is just a fad, anyone working in marketing firms … Continued

Previous 1 … 12 13 14 15 16 Next

Check out what we're up to...